Home Fashion Brand Spotlight Indie Brand Spotlight: Absolution Apparel Co

Indie Brand Spotlight: Absolution Apparel Co


Absolution Apparel Co is a new startup company that is defining luxury with a mix of street-wear for a timeless fashion.


‘The brand is out of York, Pa. The two designers for the brand Josh and Mike really wanted to inspire the world with there designs by taking a page out of there own lives. The source of inspiration for there brand comes from luxury and street life culture. The brand has a passion for designing and sparking emotions in people all around the world.

The brand currently has four designs and each one is a page ripped out of there own lives. Each design has so much meaning and was emotion driven. The first design that was created with the brand was there Stereotypes shirt. This design was very emotionally driven to things they have seen in their life. The world is full of stereotypes and everyone is given a label because everybody already thinks they know who you are. The message of their shirts is simply “Dont assume you already know me”.’





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