Welcome to “6 Questions With…,” a series of interviews with emerging artists, musicians, and bands focusing on the music scene and how they live within it. It started as a quick, fun project, but has quickly gained serious interest, so it has become a permanent fixture here on Indie Minded. Over time, the questions may change, but the sentiment will stay the same. This is a way for independent artists to be discovered by new fans on a global scale.
Next in the hot seat is Providence, RI-based indie pop-rock band Umbrella Co. We have not had the privilege of featuring Umbrella Co. here on the pages of Indie Minded, so we are thrilled to bring you this short interview. Sit back and enjoy! This is what is great about this series – the discovery of new music.
For those who may not be familiar, please tell us about your music: the type of music you play, where you are from, and how you got started?
We’re a band based in Providence, RI. We play …indie pop, maybe? It’s a little Bowie/Smiths/Dinosaur Jr +, a little “driving pop” oriented? It’s hard to describe. Overall, we strive to make it catchy but not disposable catchy. We got started when we sort of came together over a Craigslist ad, it sounds cheesy, but we just sort of clicked over our love of The Smiths and good modern pop music.
As an artist, how do you define success?
Success: I’d say, just being able to do something you love and really can invest in, and be able to somewhat, make a living from doing that.
What do you find to be your greatest struggle when it comes to the music business?
I think just getting your music out there and getting heard. I think with the way that the industry is currently, things are just saturated with music, it’s like: how do you break through all the noise stand out? Just having a great song, and touring, and being in a great band isn’t enough these days, you need to have a little something else. …whatever that is.
If you could only play ONE of your songs for the rest of your career, which one would it be?
I think that “Stifle” is pretty good. I always like the sound of that one and always gets me pretty jazzed up by the end of the song.
Who do you consider your greatest influences?
I can’t say that there’s one great influence, I’d say just any of the bands that we are influenced by.
Outside of music, what do you like to do that you feel contributes to the creativity that you tap into for your music?
We watch a great deal of movies. Travel, read, drink, and approval of the visual arts.